Data Insights Lead

Founded in 1970, Jigsaw was the first premium fashion brand on the high street. Since then, the company continue to work with the finest mills, cutting-edge photographers, up-and-coming models, and renowned architects. But the search for the best in the industry never stops. As our journey continues, we're looking for passionate and talented individuals to learn about Style & Truth: a set of values that sets us apart from the rest of the high street. We believe that everyone should feel empowered to embrace their own style, be true to themselves, and not slavishly follow the fashion world. This means putting style before trends and truth before hype.

ROLE PURPOSE:

We are looking for a skilled and commercially-minded Data Insights Lead to join our Digital team at our Head Office in Richmond. This critical role will be responsible for transforming data into clear, actionable insights that shape decision-making across the business – from digital performance to customer behaviour and trading strategy.

KEY RESPONSIBILITIES:

• Lead the collection, analysis, and interpretation of data from digital platforms to uncover trends, performance drivers, and commercial opportunities.

• Build and maintain dashboards and regular reports using tools such as GA4, Looker, Shopify Analytics, and Microsoft Clarity.

• Collaborate with Performance Marketing, CRO, and E-Commerce Trading teams to provide insights that optimise acquisition, conversion, and customer engagement.

• Partner with key stakeholders across the business – including Marketing, Creative, Product and Customer Services – to support strategic planning through robust data insight.

• Champion a data-led approach across the business, presenting insights in a clear, visual, and engaging manner to both technical and non-technical audiences.

• Analyse customer behaviour, segmentation, and lifecycle trends to identify areas for growth, retention, and personalisation.

• Monitor trading performance, helping to identify drivers of success and highlighting any risks or underperformance.

• Ensure data integrity and reliability by working closely with technical teams on tracking, tagging, and measurement frameworks.

• Continuously improve our data capability by identifying gaps, recommending tools, and implementing best practices.

• Keep abreast of developments in digital analytics, data science, and customer insight.

• Provide training and support to internal teams to foster a culture of self-service insight and confident decision-making.

SKILLS & EXPERIENCE REQUIRED:

• 3–5 years’ experience in a digital analytics, insights, or data-focused role, ideally within a retail, e-commerce or consumer brand environment.

• Strong command of tools such as Google Analytics (GA4), Looker, Shopify, Excel/Google Sheets, and data visualisation platforms (e.g. Tableau, Power BI).

• Demonstrable experience turning data into commercially-relevant insights and strategic recommendations.

• Confident working across functions and collaborating with technical, creative, and commercial teams.

• Exceptional communication and storytelling skills – able to make data meaningful for stakeholders at all levels.

• Excellent numerical ability, attention to detail, and critical thinking.

• Working knowledge of SQL and/or basic understanding of Python or R would be advantageous.

• Experience with customer segmentation, LTV modelling, or cohort analysis is a plus.

• Highly organised, with the ability to manage multiple priorities and deadlines.

WHY JOIN US?

• Impactful Work: Play a crucial role in driving new customer acquisition and revenue growth.

• Innovative Environment: Be part of a team that values creativity and data-driven decision-making.

• Professional Growth: Opportunities for continuous learning and career advancement.

• Competitive Compensation: We offer a competitive salary, benefits, and performance-based incentives.

BENEFITS

• 25 days holidays

• Fantastic Staff discount schemes – up to 50% (and 70% on 5 items per season)

• Life Assurance

• Pension

• Access to the Unum - Help@Hand Support – Jigsaw’s wellbeing and benefits provider, for a whole host of resources, support and discounts

We are committed to equality of opportunity for all staff and applications are encouraged from individuals regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marriage and civil partnerships or pregnancy and maternity.